We help you to find your identity, your voice and your audience. Then, we help you stand out so that life scientists, physicians or consumers can find you. more>
Rise above the noise. Put Principle Point's creative intellect to work for you.
Marketing Strategy • Web Designs • Advertising • Digital Media • Internet Solutions • Public Relations • Scientific Writing
Smart Creative for Smart People
It’s not enough to have a cool technology or an exciting product. Life scientists are smart, but they are also busy. We help you stand out and grab their attention.
The complexity of scientific subjects is problematic for copy writing. We believe less is more and seek to simplify your technical message for greatest impact. more>
Our work is geared toward results, and we'd like to share some of our experiences. You can also browse our Products Portfolio Page.
Nexersys is one of the coolest pieces of cross-training equipment we've ever seen... + details
When we first met with Asuragen, we were thoroughly impressed with their... + details
In 2000, Ambion took its highly successful RNA research business into the... + details
By 2005, Luminex had emerged on the genomics and proteomics landscape, getting... + details
Medical Carbon Research Institute, LLC (MCRI) was founded by ... + details
In 2006, Emergent Technologies was on the brink of closing a $27 million... + details
Principle Point works with a number of life science and technology companies, ranging from start ups to established market leaders.